As a self-directed project, I decided to explore product design and production with a company of my own ideation. Violet Moon was born – a specialty line of organic floral bathing salts. Violet Moon's self-care products transform the mundane into the magical, offering an affordable way for stressed-out individuals to encounter peace, tranquility, and a quiet escape in the midst of their busy lives – turning bathing into an memorable experience that delights and soothes the senses.
From making careful choices about the bottles themselves to formulating the actual ingredients and salt blends, this project was a labor of love and a major lesson in how to bring a brand to life, thoughtfully and consistently.
Research and Development
Brand Identity Development